
Affordable Omakase vs. Accessible Excellence: Finding the Sweet Spot at Sushi Masa by Ki-Setsu
The word omakase, literally translating to “I leave it to you”, is a sacred pact in the world of Japanese cuisine. It is an invitation for diners to relinquish control and place their evening in the hands of a master. In recent years, the search for affordable omakase has become a phenomenon in the Singapore dining scene. This surge in popularity has led to a proliferation of omakase places ranging from standing sushi bar concepts to casual omakase restaurants located in bustling malls.
However, at Sushi Masa by Ki-Setsu, we believe that while the price point is a factor, the true value of an omakase lies in the depth of the gastronomic journey. True affordable omakase experiences should not be defined by a race to the bottom in pricing, but by the “accessible excellence” of the finest ingredients and the singular dedication of the chef.
The Soul of the Omakase Restaurant: Quality Over Quantity
When exploring omakase in Singapore, it is easy to get lost in a sea of omakase sets and lunch courses. At our Japanese restaurant, we have made a conscious choice to deviate from the high-volume models of many omakase restaurants. We do not offer a lunch menu, nor do we provide lunch sets or lunch courses.
Our philosophy is rooted in a dinner-only model. This is not a matter of convenience; it is a commitment to the fresh ingredients we serve. Our freshest seasonal ingredients are flown in daily from the Toyosu Market in Japan. They arrive in Singapore in the late morning, and they require hours of meticulous preparation by Chef Masa to reach their peak flavour by the time our dinner omakase begins.
By focusing solely on the dinner service, we ensure that every sushi omakase we serve is the result of an entire day’s labour. This singular focus allows our chef to dedicate his full energy to the eight guests seated at our counter, ensuring a service that is as personal as it is professional.
Understanding the Edomae Tradition at Sushi Masa by Ki-Setsu
At the heart of our omakase menu features is the Edomae style of sushi-making. Originating in Tokyo (formerly Edo), this tradition was born out of a need to preserve seafood before the invention of modern refrigeration. While we now have the luxury of daily flights from Japan, the techniques of Edomae, involving marinating, curing, and simmering, remain essential to bringing out the exquisite sushi flavours we strive for.
Chef Masa utilizes these time-honoured methods to transform already fresh sashimi and fish into something truly extraordinary. Whether it is the delicate curing of kohada (gizzard shad) in vinegar or the slow simmering of anago (sea eel), every piece of nigiri is a testament to his Japanese craftsmanship.

In the world of nigiri sushi, the rice, or shari, is just as important as the fish. It must be served at body temperature, seasoned with a precise blend of vinegars to complement the seafood.
While some might search for affordable omakase in terms of a low-cost meal, we invite you to consider the value of a dining experience where every grain of rice and every slice of sashimi has been handled with such profound respect. For a deeper look into why true value often transcends the price tag, you might find our perspective on Quality Over Price: Debunking the Myth of “Omakase Singapore Affordable” illuminating.
The Anatomy of Our Sushi Courses
A dinner at Sushi Masa by Ki-Setsu is a carefully choreographed sequence of omakase courses. We do not serve meat dishes or beef; our focus remains purely on the treasures of the sea. Each meal typically begins with a series of seasonal appetisers and hot dishes designed to awaken the palate.
- Appetiser Selection: These small plates highlight seasonal produce and seasonal availability. You might find a delicate negitoro monaka or a uniquely prepared seasonal vegetable from Kyoto.
- The Sashimi Phase: We present fresh sashimi that showcases the natural purity of the finest ingredients sourced that morning.
- The Nigiri Sequence: This is the core of the sushi courses. Chef Masa hand-presses each piece of nigiri, from lean white fish to the rich, creamy sea urchin (uni) that many of our diners consider a highlight.
- Warm Interludes: Unlike a simple assorted sushi platter, our omakase includes hot dishes and perhaps a piece of aburi sushi (seared sushi) to provide a good balance of temperatures and textures.
- The Conclusion: The journey typically rounds off with a soothing miso soup and a refined dessert, leaving you satisfied but not overwhelmed.

Why Sourcing Matters: From Toyosu to Cuppage Plaza
Our omakase in Singapore is inextricably linked to the Toyosu Market. Every day, our chef coordinates with trusted suppliers in Japan to secure the freshest seasonal ingredients. This direct connection is what allows us to serve exquisite sushi that rivals what you would find at a high-end omakase restaurant in Tokyo.
Located in the discreet enclave of Cuppage Plaza, far from the crowded malls of Tanjong Pagar or the International Plaza, Sushi Masa by Ki-Setsu offers a sanctuary for those who appreciate the art of sushi. Our location in the Orchard belt, specifically at Orchard Plaza’s neighborly Cuppage Plaza, was chosen for its intimacy. Here, the dining time is not rushed; there are no multiple seatings to hurry through.
The Role of the Chef in Your Gastronomic Journey
In many omakase places, you might be served by a rotating culinary team. At Sushi Masa by Ki-Setsu, the experience is defined by the presence of Chef Masa himself. As the singular chef behind the counter, he is responsible for every aspect of your meal.
This one-to-one connection is what transforms a standard restaurant visit into a special occasion. Chef Masa’s ability to observe each guest’s reaction and adjust the pace of the omakase experiences is a skill honed over decades. Whether he is explaining the origin of a specific fish or sharing the history of a particular Japanese technique, he ensures that the food is accompanied by a story.
Redefining "Affordable" in the Context of Omakase
When we speak of affordable omakase experiences, we are speaking of the relationship between the quality of the seafood and the mastery of the chef. A meal that uses inferior ingredients or lacks the precision of true Edomae techniques is rarely a bargain, regardless of the price.
At Sushi Masa by Ki-Setsu, we strive to provide a good balance. Our dinner menu is priced to reflect the reality of sourcing the freshest seasonal ingredients from Japan while remaining accessible to those who truly love Japanese cuisine. We don’t offer special promos or deals because our commitment to quality is constant. The value we provide is found in the delicious complexity of each course and the undivided attention of our chef.

The Intimacy of an 8-Seater Counter
The physical space of our omakase section is designed to foster a sense of community. With only eight seats, the service is inherently personal. You are not just another table in a large restaurant; you are a guest in Chef Masa’s sanctuary. This intimacy allows for a deeper appreciation of the sushi and the sake pairings that we thoughtfully curate.
Unlike a standing sushi bar where the interaction is fleeting, a dinner at Sushi Masa by Ki-Setsu is a leisurely affair. We want our guests to linger over their nigiri, to appreciate the marbling of the tuna, and to feel the warmth of the dashi soup.

Your Invitation to Sushi Masa by Ki-Setsu
Whether you are a seasoned connoisseur of omakase in Singapore or someone looking to celebrate a special occasion, we invite you to experience the unique philosophy of Sushi Masa by Ki-Setsu.
We are not just another Japanese restaurant; we are a Singapore outpost of traditional Japanese values. Our opening hours are strictly for dinner, ensuring that every meal we serve is the best possible version of itself. From the moment you step into our quiet corner of Cuppage Plaza, you are embarking on a gastronomic journey that honours the past while embracing the present.
Our omakase is a living expression of the seasons, a dialogue between Chef Masa and the diners who sit before him. It is an experience where exquisite sushi, fresh ingredients, and authentic Japanese hospitality come together in perfect harmony.





